Success in Real Estate Begins Right Here! Right Now!

Increasing profits, lead conversions, and visitor retention.

Converting your real estate website visitors to customers and those customers into sales can be daunting for most Real Estate Agents as many tools available are simply not designed with a Realtor's success in mind. Without conversions you have NO sales. Without sales you have NO business.

And without YOU there is NO us. We get it! The Brokers Edge is a company built by REALTORS® for REALTORS® and we understand what it takes to be successful!

Convert Your Sites to WordPress or WordPress CMS

Increase your website's visibility and brand recognition!

Early real estate webmasters began their career by building static websites one page at a time. Today, modern websites are database driven dynamic systems built specifically to ease content management. By using a CMS you can change pages instantly without editing and publishing every page.

The Brokers Edge can convert your existing real estate website into a truly dynamic WordPress or WordPress CMS blog.

The Ultimate IDX and RETS Solution

Lead conversion tools for Real Estate Agents.

STOP sending your sites visitors to the competition and start retaining them as clients. With the UltimateIDX™ and UltimateRETS™ you not only get MLS listings added to your existing site, you get a full blown Client Resource Management system built specifically for Real Estate professionals.

Our Client Resource Management system has been used successfully on the capture and managements of thousands of real estate leads that has resulted in millions of dollars in real estate transactions.

Real Estate Web Sites

Real Estate Content Management Systems and WordPress Blog Web Sites.

Bringing power and control back to the Real Estate professional with the most successful solutions anywhere in the world. Open Source applications like WordPress can easily outperform, outrank and outclass most of the expensive proprietary website solutions currently offered by our competition. Are you tired of being dictated to?

We put our Real Estate Agents in total control of their website content with the latest technology available in the real estate industry!

Real Estate Search Engine Optimization

The difference is in the details, and never left to chance!

A secret recipe, guaranteed to cure your cold in just seven days or so they claim. Well we have a little news for you. A cold only lasts seven days. True SEO is not a game of chance and it's not a secret elixir that depends on playing the odds. Search Engine Optimization is a deliberate well planned effort with an objective in mind.

We focus on “What Hat SEO” and follow the Webmaster Guidelines to the letter in combination with hard work and fresh content.

Search Engine Friendly MLS

Convert your MLS into a website content generator

Everyone knows that “Content is King” when dealing with search engines. Is your current MLS vendor furnishing you Search Engine Friendly URLs for EVERY listing in your MLS database? We do! The UltimateIDX™ and UltimateRETS™ can leverage your MLS as a website content generator and turn every listing into a possible indexed page in the search engines for your real estate website.

And all URLs are on YOUR domain! No sub-domains to your MLS vendor’s website or in-framed solutions. Your domain gets the full credit for any and all indexed content.

Real Estate Website Design and Solutions

The Brokers Edge® was originated as a one-stop website for Real Estate Brokers and Agents needing assistance in an ever changing and increasingly competitive market place.

While the real estate industry offers lucrative careers for a few, most Real Estate Agents are destined to fail. To improve your chances of success you MUST equip yourself with the best tools available if you want to compete. The Brokers Edge® offers just such tools.

Most industry experts agree that over 80% of ALL real estate transactions begin on the Internet. A web presence is not only valuable it is essential however it does not assure you of success. There are many aspects to creating a successful website. It MUST be ranked organically in the Search Engines and be user friendly as well as aesthetically appealing. Too many real estate communities focus entirely on a web presence. In order to achieve true success in today’s market you must explore all avenues of advertising and never rely on a single source of revenue.

Read more...
 

Search Engine Friendly URLs

In an era where “Content is King” having a search engine friendly site is essential for ranking well in the search engines. A major point missed by most major IDX or RETS custom MLS vendors is the utilization of Search Engine Friendly URLs (SEF) on all MLS (multiple listing services) listings.

By allowing the search engines to index your entire MLS you not only offer a service to your visitors by the inclusion of these listings but you better your chances of ranking in the search engines by the inclusion of possibly thousands of listings.

Unfortunately most of the major 3rd party MLS vendors not only DO NOT furnish Search Engine Friendly URLs they still use either a sub-domain to their domain OR an in-line framed solution. Both are obsolete technology and do nothing to assist with your personal domain ranking well. Many SEO experts even argue that redirects to a vendor’s domain can actually harm your search engine rankings.

Read more...